New Product Development
IMS HEALTH
PROBLEM:
Losing market share to competitors who had a modern online product. They needed to create an interactive digital solution to enable customers to seamlessly analyze all of their content & data.
PPOJECT LINKS:
Not available at this time!
BUSINESS VALUE:
- Delivered new product to market in record time
- Alliance’s Product Roadmap and UX design process supported early customer feedback and marketing
- Drove 54% revenue growth in first 9 months by delivering insights and an intuitive user experience
- Reduce overall development time and cost by 25% through early UX
RESOLUTION:
- Product Roadmap
- Interactive Prototype (POC)
- Highly Innovative Data Solutions
- Data Mapping
- Linking data across content silos
“The feedback from our clients has been more than we could have wished for. We have already signed a number of deals.”
~ Anne Delaney, General Manager of Syndicated Analytics